Customer Loyalty
Customers are the immensely crucial for any business as they impact the turnover margins directly and indirectly. Understanding the nature of customer needs whether latent or basic is the core to devise the most appealing marketing and promotions strategies influencing the buying decisions. Our approach to recognize all kind of customers and motivate brand trust in them makes us deliver standing out programs always, unique to every brand. Imast perceive that customers can be of varied demographics and so with our abysmal market research and data backed analysis we have shown remarkable capabilities in encompassing some of the superlative customer loyalty programs that were very effective to drive engagement, build brand trust, gain customer loyalty, maximise marketing ROI, gain customer insights, increase spend frequency, stay ahead over competitors, plan promotions, acquire new customers, design targeted marketing strategies and appeal even the rural section with the effortlessness.
Rewards Program
Customer reward programs have changed to be more personalized in rewarding knowledge than just transactional incentives. Imast has deployed program solutions for every phase of your business such as strategic consulting, organizing, designing, operations, execution, communications, marketing, promotions, call & data management, research, analytics, metric measurement, MIS, and anything needed to make your reward program drive developed sales conversions via returning customers.
Affinity Program
Imast affinity programs are focused to increase brand loyalty and brand awareness of clients. Whether you are a group, sports teams, charity, non-profit organization, union, or a company, Imast’s demographic-specific programs are the supreme affinity programs in India. Congruent yet non-competitive affinity program offering ideas has helped us in delivering excellent customer experience making customer journeys delightful. We understand the market rationale and emotional needs of the customers and hence proudly proclaim to create highly effective long-term affinity programs.
Hybrid Program
Customer loyalty gets highly influenced with constantly increasingly and revolutionizing market trends. In such an unpredictable setting it is very significant to stay updated and informed about getting relevant returning customers, who are committed to staying regular and active in product or service consumption and suggesting your brand or products to other buyers’ indecision. Imast has a vast suite of offerings to reward customers with transactional and emotional rewards. Lifestyle-based value-adding programs and strategies have been successful in creating long-lasting effective customer relationship marketing strategies for our esteemed clientele brands and helped them stay above the competition.
Communication Strategies
Imast understands that customer loyalty is synonymous to how connected consumers feel with the brand and thus encompasses impactful and multi-channel communication strategies for effective and consistent communication. We design customer communication strategies which build an instant relationship, make them feel listened, focus to resolve disputes quickly and do a lot many such other things. Whether you are looking for managing customer relationships, building positive word of mouth, keeping loyal customers, seeking customer feedback, minimizing, and handling customer complaints, our world-class proven strategies include a multi-channel approach such as using SMS, calls, newsletters, emails, surveys, and social media platforms and thus enable you to have long-lasting delighted customers.