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IMAST

Industry Solutions

Automotive

+35% dealer retention

Workshop loyalty, spare parts incentives, dealer engagement, and after-sales service management for the automotive sector.

Success Stories in Automotive

35% Higher Dealer Retention for a National Auto Parts Brand

+35% Dealer Retention

35% Higher Dealer Retention for a National Auto Parts Brand

The Challenge

A leading automotive spare parts manufacturer with 2,000+ dealer partners across India faced declining dealer engagement. Dealers were switching to competitor brands due to lack of incentive visibility and delayed reward fulfilment. The manual spreadsheet-based loyalty program had zero real-time tracking.

The Solution

IMAST deployed LoyaltyBoard with a multi-tier dealer loyalty program covering mechanics, workshop owners, and authorised dealers. QR-code based purchase verification was implemented across all SKUs. Sales Track was integrated for field team visibility across 18 states. TrueView managed the warranty and service lifecycle for after-sales operations.

The Results

Within 6 months, dealer retention improved by 35%. Mechanic enrolment crossed 15,000 active participants. Reward redemption turnaround dropped from 15 days to under 48 hours. Field sales productivity doubled with GPS-tracked beat planning.

LoyaltyBoard
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50% Reduction in Service TAT for a Two-Wheeler OEM

50% Faster Service

50% Reduction in Service TAT for a Two-Wheeler OEM

The Challenge

A major two-wheeler manufacturer with 1,500+ authorised service centres struggled with inconsistent service quality and high turnaround times averaging 4 days for routine servicing. Customer complaints were rising, and CSAT scores had dropped below 3.5.

The Solution

TrueView was deployed across all service centres with warranty validation, spare parts tracking, technician dispatch, and automated CSAT surveys via WhatsApp. Preventive maintenance scheduling was implemented for fleet customers. Integration with the existing DMS ensured seamless parts availability data.

The Results

Service turnaround time dropped by 50% from 4 days to under 48 hours. First-time fix rate improved to 89%. CSAT scores climbed from 3.5 to 4.6 within the first quarter. Spare parts stockout incidents reduced by 60%.

TrueView
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Why Automotive enterprises choose IMAST

Industry-specific configuration

Pre-configured workflows and KPIs designed for the automotive sector. Go live in weeks, not months.

Proven at scale

Battle-tested with 100+ enterprises processing millions of transactions monthly across India.

Single integrated platform

Loyalty, distribution, sales, and CRM on one platform — no silos, no data fragmentation.

Made in India

Built by professionals with 15+ years of client-side experience in Indian enterprise operations.

AI-powered insights

Predictive analytics, intelligent recommendations, and automated anomaly detection built into every product.

Enterprise-grade security

ISO 27001 certified, SOC 2 Type II verified, AWS Mumbai hosted with AES-256 encryption.

Ready to transform your automotive business?

Talk to our team for a personalised solution tailored to the automotive industry.