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LoyaltyBoard feature

Your brand's loyalty app, in your partners' language

The LoyaltyBoard member app is a white-labelled app, carrying your brand, where dealers, retailers, tradespeople and consumers scan QR codes, upload invoices, track tiers and leaderboards, and redeem from a 10,000+ reward catalogue — in 10+ Indian languages.

  • Your brand, not ours
  • Scan, claim, track and redeem in one app
  • 10+ Indian languages

Why an app

What a member app does for a loyalty program

A member app is where your partners experience the program. It is where they see their balance, scan a pack, upload a bill, check how close they are to the next tier and choose a reward. If that experience is clumsy, participation drops, however good the schemes are.

White-labelling puts your brand in front of partners every time they open it. The program feels like part of your relationship with them, not a third-party tool.

The app works alongside WhatsApp and field-rep enrolment, so members who prefer a chat or need help are not left out.

In the app

Everything members need in one place

The app connects to every part of LoyaltyBoard.

QR scan and earn

Scan product codes and earn points instantly.

Invoice upload

Upload a bill; AI-powered OCR reads and validates it.

Tiers and progress

See current tier and what's needed for the next.

Leaderboards and badges

Rankings and recognition in real time.

10,000+ rewards

Browse and redeem from the digital catalogue.

10+ Indian languages

The app in each member's preferred language.

Member experience

One program, three ways to take part

Members choose how they engage.

Member app

The full experience under your brand.

  • QR scan and earn
  • Invoice upload with OCR
  • Tiers and leaderboards
  • Reward catalogue

WhatsApp

Updates in a chat members already use (Growth plan).

  • Enrolment by chat
  • Point alerts
  • Redemption updates
  • Smart nudges

Field-rep assisted

Help where smartphones or data are patchy.

  • Assisted enrolment
  • Digital KYC on the spot
  • Help with claims
  • Works with Sales Track

Getting adoption

How to get partners using the app

Launch with a reason to download. A joining bonus, a first-scan reward or an exclusive scheme gives members a concrete reason to install and try the app.

Make the first experience quick. Enrolment, KYC and the first scan should take minutes. Field reps can help members through it on their next visit.

Keep it useful after launch. Regular scheme updates, visible tier progress and rewards that arrive on time keep members opening the app.

  • A joining or first-scan bonus
  • Quick enrolment with help from reps
  • Fresh schemes every season
  • Rewards that arrive on time

Launching it

Launching a member app partners actually use

Launch with a reason to open the app: points already credited, a welcome bonus or a live scheme. An empty app with nothing to do is quickly forgotten.

Keep the core actions one tap away — scan, upload an invoice, check points, redeem — and run the app in the member's language. LoyaltyBoard supports 10+ Indian languages.

Pair the app with WhatsApp and field-rep support, so members who prefer chat or need help aren't left out.

  • Give a reason to open it on day one
  • Keep core actions one tap away
  • Use the member's language
  • Support it with WhatsApp and field reps

Knoxy · AI Chief of Staff

Knoxy keeps members coming back to the app

Knoxy, the AI Chief of Staff in IMAST 360, watches member activity and prompts the right action.

Meet Knoxy
  • Reminders before points expire
  • Reward recommendations by persona
  • Suggested schemes for quiet segments

FAQs

Loyalty member app FAQs

Can the app carry our brand?

Yes. White-labelling lets the app carry your brand.

What is a white-label loyalty app?

A loyalty app that carries your brand — name, logo and colours — rather than the software provider's, so the program feels like yours.

What can members do in the app?

Scan QR codes, upload invoices for OCR verification, track tiers and leaderboards, and redeem from a 10,000+ reward catalogue.

Which languages does the app support?

LoyaltyBoard runs programs in 10+ Indian languages.

Do all members have to use the app?

No. Members can also take part on WhatsApp (Growth plan) or be enrolled and supported by field reps.

Can different member types use the same app?

Yes. Dealers, retailers, tradespeople and consumers can each have their own rules, tiers and catalogue.

How do members redeem rewards?

From the digital catalogue of 10,000+ options, including gift vouchers, merchandise, experiences and bank transfers.

Is the app secure?

IMAST 360 is ISO 27001 certified and SOC 2 Type II verified, with Digital KYC available from the Growth plan.

Put your brand in your partners' pockets

See the member app in a live demo.