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NewReward MAX AI Powered Module

Reward Max · Catalogue

10,000+ rewards your members actually want

The Reward Max catalogue is a single store of 10,000+ rewards across 30+ categories — gift cards, branded merchandise, travel experiences, charity donations, utility top-ups, UPI payouts and bank transfers — that members redeem points against, with instant digital delivery.

  • 10,000+ rewards across 30+ categories
  • Digital delivery in under 3 seconds
  • Partial redemption and points + cash

Explained

What makes a good loyalty rewards catalogue?

A rewards catalogue is what members see when they decide whether your program is worth their effort. If the rewards feel irrelevant, slow or hard to claim, points pile up unredeemed and the program loses its pull. A good catalogue gives every type of member something they genuinely want, at every points level, and delivers it quickly.

For Indian channel and influencer programs that usually means a mix. Some members want cash in their bank account or UPI ID. Others prefer gift cards they can use the same day, merchandise for the home or shop, a utility top-up, or a donation to a cause. Top performers often value travel and experiences that money alone does not buy.

The Reward Max catalogue brings these together: 10,000+ rewards across 30+ categories, all redeemed from the same points balance. Digital rewards are delivered in under 3 seconds, and members can redeem part of their balance or combine points with cash when they are just short of a reward they want.

Because the catalogue is part of IMAST 360, it works directly with LoyaltyBoard programs and can be connected to other platforms through REST APIs, SDKs, webhooks and an embeddable storefront.

Categories

What's in the catalogue

One balance, every kind of reward.

Gift cards

Popular shopping, food and lifestyle brands, delivered digitally.

Merchandise

Branded merchandise delivered to the member.

Travel & experiences

Travel and experience rewards for top performers.

UPI & bank transfers

Cash rewards to verified accounts.

Charity

Members donate their points to a cause.

Utility top-ups

Recharges and bill payments.

Points + cash

Top up a reward with cash when points fall short.

Personalised picks

AI recommends rewards by preference and history.

Best practice

How to set up a catalogue members actually use

Start from your members, not from the supplier list. A retailer in a metro, an electrician in a tier-3 town and a top distributor want different things, so segment the catalogue by member type and region rather than showing everyone the same long list.

Make sure there is something attainable at low points levels. Members who can redeem early learn that the program pays, and they keep earning. Reserve high-value merchandise and experiences for tiers and milestones, where they reward consistency.

Watch the data after launch. Redemption rates, catalogue performance and member engagement are visible on Reward Max dashboards, so you can drop rewards nobody picks and promote the ones that work. AI-powered recommendations use each member's preferences, redemption history and regional trends to surface rewards they are likely to want.

  • Include cash (UPI and bank transfer) alongside gift cards and merchandise
  • Offer rewards at every points level, not just the top
  • Brand the storefront so members recognise it as your program
  • Review catalogue performance every quarter

Knoxy · AI Chief of Staff

Knoxy recommends the reward each member wants

Knoxy, the AI Chief of Staff in IMAST 360, recommends rewards based on each member's persona, redemption history and region.

Meet Knoxy
  • Persona-based reward recommendations
  • Anomaly alerts on suspicious redemptions
  • Reminders before points expire

FAQs

Rewards catalogue FAQs

What is a rewards catalogue?

A rewards catalogue is the set of rewards members can redeem their loyalty points for — such as gift cards, merchandise, experiences or cash.

How many rewards are in the Reward Max catalogue?

10,000+ options across 30+ categories, including gift cards, merchandise, travel experiences, charity, utility top-ups, UPI payouts and bank transfers.

How fast are digital rewards delivered?

Digital rewards are delivered in under 3 seconds.

Can members combine points and cash?

Yes. Partial redemptions and points + cash combinations are supported.

Can we brand the reward store?

Yes. The storefront can carry your brand colours, logo and domain.

Does the catalogue work with LoyaltyBoard?

Yes. Reward Max is the redemption engine behind LoyaltyBoard and connects to any platform through APIs.

Which rewards work best for channel partners in India?

Most Indian channel programs offer a mix: cash to UPI or bank accounts, gift cards for instant use, merchandise for home or shop, and travel or experiences for top performers. The right mix depends on your members, so review redemption data and adjust.

Can different members see different rewards?

Yes. Each program or member type can have its own reward catalogue, so retailers, tradespeople and consumers can see rewards suited to them.

Give members rewards they'll redeem

See the catalogue and storefront in a demo.